Ceterus

Role

Product Designer

Tools

Adobe CC, Sketch, Figma

Year

2022-2025

Repurpose. Reuse. Recycle. The importance of designing for scale is the most important thing I learned at Ceterus. You can design the most beautiful, intuitive interface, but if it can’t be built within a reasonable time frame, it’s not worth it. 


For the last 3 years, I worked as the product designer for Ceterus, a fintech startup. Throughout my time there, I worked on a multitude of features spanning across our applications suite, designing for both internal and external users, often working with ambiguity and short deadlines.

My Typical Day

  • Collaborate with product managers and engineers.

  • Spearhead design for incoming features and present my work to stakeholders and leadership

  • Conduct interviews and review data to identify causes of friction and areas of improvement

  • Timely delivery of intuitive experiences that increase the number of locations Ceterus can successfully handle

Product Designer

based in New York City

Kellen LaGroon

Product Designer

based in New York City

Kellen LaGroon

Product Designer

based in New York City

Kellen LaGroon