Kellen LaGroon

Work

Contact

SC Legislature

Revitalizing Legislative Tracking

Challenge

The South Carolina State House website wasn’t built for mobile users, and though a basic mobile version existed, it lacked support for the growing demand for mobile access. A website redesign to accommodate these issues wasn’t possible due to limited resources.

Role

Web/Interactive Designer

Tools

Sketch, InVision,

Adobe CC

Solution

Partner with a local studio, 52inc., to develop a native mobile app that can serve as a mobile version of our website and take advantage of mobile technologies. We didn’t want to simply reproduce our website, but wanted to make our content more accessible and personalized to users.

Impact

500k Push Messages

In First 90 Days

500k Push Messages

In First 90 Days

500k Push Messages

In First 90 Days

4.8 Star Rating

In App Stores

4.8 Star Rating

In App Stores

4.8 Star Rating

In App Stores

100% Approval Rating

Among Legislators

100% Approval Rating

Among Legislators

100% Approval Rating

Among Legislators

Features

Legislation Tracking

Problem

The bill tracking flow was difficult to follow and relied on users to memorize all their bills of interest and consistently re-enter them to stay up-to-date.

Problem

The bill tracking flow was difficult to follow and relied on users to memorize all their bills of interest and consistently re-enter them to stay up-to-date.

Problem

The bill tracking flow was difficult to follow and relied on users to memorize all their bills of interest and consistently re-enter them to stay up-to-date.

Solution

Providing more intuitive ways to discover bills and allowing users the option to automatically track them transfers the workload from the user to the app.

Solution

Providing more intuitive ways to discover bills and allowing users the option to automatically track them transfers the workload from the user to the app.

Solution

Providing more intuitive ways to discover bills and allowing users the option to automatically track them transfers the workload from the user to the app.

Personalized Pages

Problem

An unfocused home page is unwelcoming to new users and bloated to current users.

Problem

An unfocused home page is unwelcoming to new users and bloated to current users.

Problem

An unfocused home page is unwelcoming to new users and bloated to current users.

Solution

A simplified home feed provides a more straight forward onboarding process for new users and allows current users to customize to their specific needs.

Solution

A simplified home feed provides a more straight forward onboarding process for new users and allows current users to customize to their specific needs.

Solution

A simplified home feed provides a more straight forward onboarding process for new users and allows current users to customize to their specific needs.